When a business is considering promoting their brand and/or their products online, a properly designed website that caters to mobile browsers is an absolute must. A properly designed mobile website is created entirely with the mobile end user in mind.
Why You Should Choose Dependable Website Management
Many sites on the internet offer deceptively cheap “mobile sites” that are merely generated based on the content of a full site. These sites tend to include code that is not clean and may not render properly on all mobile devices. This is a prime example of GIGO, which means “garbage in, garbage out”. This is not a professional way to present your product to the fastest growing segment of online content consumers.
Smartphones are everywhere – one does not need an industry analyst to point that out these days. Additionally, more and more studies show that mobile website viewers are more likely to engage with a “call to action” on a business website. This means that your mobile viewers are more likely to call your phone number, fill out a contact form, get directions to your location, etc.
Why Your Business Needs a Mobile Website
As the mobile website visitor segment continues to grow, search engines, such as Google or Bing, are not shy about favoring a site that properly renders on a mobile viewer’s device when they return search results for a mobile visitor. As anyone who is interested in establishing an online presence knows, it is vital to create a site with search engine optimization in mind. These days, this means a site with clean code that is designed to render properly on a visitor’s device. Let Dependable Website Management handle that for you, and set your online presence above and beyond that of your competitors.
For more information, call and talk to Dependable Website Management representative today at (954) 740-7900.
Mobile Web Powered By Wikipedia
Traditionally, access to the World Wide Web has been via fixed-line services on laptops and desktop computers. However, the Web is becoming more accessible by portable and wireless devices. An early 2010 ITU (International Telecommunication Union) report said that with the current growth rates, web access by people on the go — via laptops and smart mobile devices – is likely to exceed web access from desktop computers within the next five years. In January 2014 the time of mobile access to the internet exceeded desktop use in the USA. The shift to mobile Web access has been accelerating with the rise since 2007 of larger multitouch smartphones, and of multitouch tablet computers since 2010. Both platforms provide better Internet access, screens, and mobile browsers– or application-based user Web experiences than previous generations of mobile devices have done. Web designers may work separately on such pages, or pages may be automatically converted as in Mobile Wikipedia.
The distinction between mobile Web applications and native applications is anticipated to become increasingly blurred, as mobile browsers gain direct access to the hardware of mobile devices (including accelerometers and GPS chips), and the speed and abilities of browser-based applications improve. Persistent storage and access to sophisticated user interface graphics functions may further reduce the need for the development of platform-specific native applications.
The Mobile Web has also been called Web 3.0, drawing parallels to the changes users were experiencing as Web 2.0 websites proliferated.
Mobile Web access today still suffers from interoperability and usability problems. Interoperability issues stem from the platform fragmentation of mobile devices,mobile operating systems, and browsers. Usability problems are centered on the small physical size of the mobile phone form factors (limits on display resolution anduser input/operating). Despite these shortcomings, many mobile developers choose to create apps using mobile Web. A June 2011 research on mobile development found mobile Web the third most used platform, trailing Android and iOS.
In an article in Communications of the ACM in April 2013, Web technologist Nicholas C. Zakas, noted that mobile phones in use in 2013 were more powerful than Apollo 11‘s 70 lb (32 kg) Apollo Guidance Computer used in the July 1969 lunar landing. However, in spite of their power, in 2013, mobile devices still suffer from Web performance with slow connections similar to the 1996 stage of Web development. Mobile devices with slower download request/response times, the latency of over-the-air data transmission, with “high-latency connections, slower CPUs, and less memory” force developers to rethink Web applications created for desktops with “wired connections, fast CPUs, and almost endless memory.”